09 April 2015

neither snow nor rain nor heat nor gloom of night

i need to get some new email. not new regular email from actual people, of course. not that. i mean, i need to get some new regular email from NOT actual people.

it goes like thislywise --

1. regular mail from actual people. this is stuff like soccer schedules and... well, emails from actual people that arrive on a regular basis are pretty much confined to soccer schedules.

2. irregular mail from actual people. this category includes notes from family, camp friends, stuff like that. actual people don't actually get in touch on a regular basis. these could be surprises or they could also be expected replies to inquiries. either way, they aren't regular.

3. irregular mail from not actual people. here we have bill pay confirmations, paypal notices, kiva telling me a lendee is paying me back, various order confirmations, etc.. these emails come from entities, not people, but not on a regular basis. they have meaning, generally attached to a transaction of some sort.

4. regular mail from not actual people. sometimes confused with spam, these are emails from entities with which i have relationships - loyalty programs, memberships. generally, these are discount offers, coupons, stuff like that, and at least one per entity arrives every day. gap. avon. jc penney. pier 1. bed bath & beyond. places where i have purchased something at some point, meaning there is a chance i will purchase again. they're so shamelessly insistent. every freaking day! i reported a few as spam and made them quit, but that does seem a bit disingenuous. they aren't precisely spam - i asked for them. and, truly, it's not that i don't want them AT ALL. i just don't want them every. freaking. day.

so. i would appreciate these regularly occurring retail emails on a different schedule, like once per week, but that doesn't seem to be an option. it makes me ignore them, and that's exactly opposite of what they want. they could be so much more effective by arriving less often... and maybe containing better offers.

anyway, i can't do anything about that, so here is what i can do something about. i need to get some new regular email from not actual people -- AND -- not retail entities. something inspirational or interesting, but not complicated. some meat to counter all the retail carbs. something concise and useful.

suggestions?

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